Drake — Pro Tax Desktop

Drake's workhorse, desktop-based tax preparation software.

Roles

  • UX Design
  • Page Copy

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Drake Pro Tax Desktop

Business Case: Improving usability of Drake Tax data entry screens to reduce Support call volume and increase revenue.

Product Definition: Drake Tax is the legacy professional tax preparation software offered by Drake.

Project Goal & Outcome : With a user base of approximately 70,000 users, a 2% reduction in Support call volume could result in significant cost savings. Improved data input screens, such as what I am presenting below, had just this type of impact.

My Role as UX Designer

These incremental improvements were also part of a larger modernization effort. Drake Tax was orginally written in Power Basic and was being re-written in C#. In collaboration with my Development colleagues, I was able to deliver meaningful, impactful improvements: reducing user confusion, streamlining workflows, and ensuring the new system aligned seamlessly with the ongoing modernization effort.

In the series of screens below, I first present the "legacy" screen with call-outs for aspects that I felt needed to be addressed. Then, I present the re-designed screens. These re-designs were often "validated" in a short "hallway test" of a Figma prototype with a Drake colleague. Some feedback is better than none...

“Incremental improvements go a long way in helping to retain our dedicated user base.”

— Drake Professional Product Team


Drake Tax product screens.

Delivering on our goal to reduce Support call volume and improve the experience of our dedicated user base.

Get in touch

I'd love the opportunity to discuss how my skills and experience can align with and support your organization's goals.

Contact me